FOR IMMEDIATE RELEASE: 1/5/12

Last Chance Bait and Tackle and National Bass West owners announce opening of Last Chance Performance Marine

Hemet, California, 1/5/12 – Mike and Lynne Peterson along with Dan and Megan Merchant have joined together in opening a full service and sales dealership located in Hemet, California. With well over 60 years of combined customer service background; these two teams have built a reputation of integrity, standards and prideful service levels in every aspect of the fishing community. The facility will have everything to satisfy all your boating needs.

 

Last Chance Performance Marine has teamed up with Phoenix Bass Boats to offer these extremely high quality fishing platforms. The Phoenix difference of superior quality and craftsmanship is a perfect fit for this new facility. “The Phoenix teams high standards, customer service and eye for detail as we toured the factory, are exactly what we represent at NBW” says Mike Peterson. To top off this outstanding line up is the fact that Mercury Marine has also lined up with the dealership and will be the motor of choice as well as a certified tech on board to service all your motor needs. “It just made perfect sense that we lined up with these two superior companies to represent our company. They both scream performance and quality, as well as innovation and that is that we stand for”, states Dan Merchant.

Both NBW and Last Chance Bait and Tackle have built a solid reputation to deliver that WOW experience whether you are fishing tournaments or simply purchasing those have to have fishing items. “Our vision at LCBT has always been to listen to the customer, share fishing tips and build the trust among the angling community and our plan is to take this dealership experience to that same level. Built around the foundations of taken care of each and every customer as if they were the only customer”, says Megan Merchant.

In a statement from Lynne Peterson it is clear that this dealership will carry the same tradition that has made NBW a leading tournament trail in the west coast. “When we started NBW over 10 years ago, we always envisioned taking the company and expanding it to new horizons. Through Last Chance Performance Marine, we will be able to see our dream become a reality and offer a full service and sales dealership that will raise the bar for all anglers” she states.

The dealerships boat showroom and service department will be located in Hemet, California and plans on opening its doors in late February to early March. There is a complete salesroom located inside Last Chance Bait and Tackle at 3356 Wentworth Drive, Hemet, California, 92545 which will be ready to launch in less than three weeks. The salesroom will offer all the dealerships services as well as the Phoenix Bass Boat Difference information. Last Chance Performance Marine will be debuting the Phoenix Boat Brand at the Fred Hall Long Beach Show with the following models: 921 ProXP, 721 ProXP, 619 Pro and the 618 Pro.

Contact Information:
Last Chance Performance Marine, Inc.
3356 Wentworth Dr. (SALESROOM)
1-951-658-7410 (LCBT Shop)
1-760-497-8238 (Lynne Peterson)
1-951-296-8339 (Megan Merchant)

When you fish with National Bass West, you can count on us to have the strongest payback that there are nowadays.

This year we are continuing our 90% payback to the anglers. At our regular team event, 90% of each paid entry will be paid back to the anglers. ($15 of that goes toward the year end championship paid back 100% to the anglers without ANY expenses taken out). Additionally, we payout 100% of the option money back at each event.

We have advertised many times that it is because of our wonderful sponsors and their sponsorship money we are able to payout 90% back to you, no matter how many teams participate.

We are proud to announce that at our 2012 Havasu Classic (October 12/13, 2012) we will be giving away a PHOENIX BOAT powered by a 150 hp MERCURY MOTOR. There are several ways to qualify for our Havasu Classic. Please check out our rules and look under qualifications.

Sincerely,
Mike and Lynne Peterson
National Bass West, Inc.
760-497-8238